Marketing Lessons from Beyoncé’s Lemonade

This week Beyoncé managed to almost break the internet with her highly controversial video album Lemonade, which she first released exclusively on HBO. The media frenzy, which followed, speculating about every word in the lyrics and every gesture she makes in the videos, just shows that people need to get a life, but nevertheless, was … Continue reading Marketing Lessons from Beyoncé’s Lemonade

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